The Ego Experience

Ph_hairpullPlease realize that the experience I have with your website is mine and mine alone.  I don't need you to define it for me.

The physical websites you build are only part of my total experience.  It also has as much to do with where I am, who I'm with, what I'm doing, what time it is, and on and on.  You can't possibly know all these answers, so what you should offer me is the experience that I need at that time, at that place.

And here's what that means to you.  No more blaring music through my speakers without asking.  Sometimes I'm at work, and that catchy tune you thought was so cool just rats me out to my boss. 

I don't want to fight through some gaudy flash intro if all I want to do is find some directions. Especially if you're primarily a brick and mortar, why would you ever make me wait to find out your address and phone number?  You should be removing any possible obstacle from me getting to you.

The web experience you build is not for you.  You don't own the time I spend on your site.  Your job is to make it as easy as possible for me to get exactly what I need, when I need it.  If you want to add fluff, fine, sometimes I like fluff, but give me the option, don't shove your fluff down my throat.

So, here it is:
NO MORE STARTING SOUND WITHOUT ASKING FIRST.
NO MORE FLASH INTRO, WHEN ALL I WANT IS CONTENT.
NO MORE BARRIERS FOR ME TO FIND WHAT I WANT.

USER EXPERIENCE DOES NOT MEAN MY EXPERIENCE IS YOURS TO USE.

If you can't follow those simple rules, rest assured, there is always someone who will.  You don't have to waste much of my time before I'm done with you altogether.