Tune In Saturdays: Sondre Lerche

Norwegian crooner Sondre Lerche (As in Sandra Leer-key) grew up and grew a pair. I found this guy about a year ago while we were toying with music for a TV (yes, TV, I said it) campaign for one of our clients. The guy was pretty much considered a light-hearted jazz crooner. I bet some called him a pop artist, but he wasn't really. But, now, he's fully embracing the electric guitar, the distortion pedal and the power chord. You could say there jazz infused moments, but Phantom Punch is very much a rock record. Well, an indie-pop record, at least.

And while I'd hardly call Phantom Punch as charming as the earlier work, and it's probably not the most original thing I've ever heard, the album grows on you quickly, and doesn't have the quick wear-out that I expected. Here's a taste of both for your musical discernment.

From his earlier work, the first video is Everybody's Rooting For You, sung live.

And, from the title track from his new album, Phantom Punch.